Clubhouse marketing strategy that worth reading right now

One day I was giving digital marketing training . We discussed the clubhouse app and how it can be used for marketing.

I promptly asked them.

What are the benefits of clubhouse marketing?

As a budding marketer, what are the best known facts, can you say something..

Please find some of their answers below.

☞ No need to create a content earlier
In clubhouse app everything happens in real time. No need to prepare, write, edit content in the clubhouse.
So clubhouse marketing strategy must be instantly delivered.
We don’t spend much time on editing. It is one of the benefit of clubhouse

☞ No way to DM
Other social media apps allow direct messages and sometimes influencers or celebrities feel a bit awkward with flooded messages.
Clubhouse doesn’t offer a direct message column, just talk out of your heart. And patiently listen to others.
It helps marketers to attract your audience instantly and take action at the moment.
So lead generation might be a bit easy for them.

☞ More web traffic & social media visit
Once you created a room for your business.
Right away, you are marketing on clubhouse .
Imagine, you have seen a brand on clubhouse,
If the room diverted your attention, what would you do next?
Just search on google and find more info.
Set up a website and establish a social media page.
Hire best seo service for better performance of your business in your search engine result page.
And moreover, connect with social media marketing services for engaging posts.
If you are a novice in digital marketing platforms, better hire a digital marketing services.

☞ More networking opportunities
Since, lockdown was announced, social distance has come into existence. No scope for networking.
Basically, people are spending time on social media platforms and engaged in digital platforms.
Clubhouse opens another door of networking business that can make use of it.
Please focus on your own niche. Don’t deviate from your objective.

Curious how the clubhouse app works for business?

As we all know clubhouse is now a trending app with a large hybrid audience, the opportunity it provides for marketing your business is huge.

Every social media gives us an opportunity to promote our business.

Clubhouse offers us a wide opportunity to connect with others

It allows you to establish yourself, on your brand.

Apart from other social media, we can easily find out the people who are interested in your business by creating or joining the room of your industry.

Finally, clubhouse makes it easy for people to find each other and assemble.

if you are a marketer who is looking for how to do clubclouse marketing,

Here are some ways to optimize your presence in clubhouse for marketing:

The first three lines of your bio in clubhouse are shown in your profile’s preview.

So try to stand out in those lines.

Let those lines tell you about you; who you are and what you do.

Besides the first three lines, make your bio as informative and engaging as possible.

Optimize your keywords to be found on clubhouse’s explore page.

Join industry-relevant rooms for more opportunities.

Try to be active.

Use your stage and take the advantage

Moderating a room will let you go beyond the broad room.

Creating a room in clubhouse has its own advantage.

Collaboration with industry leaders helps you to reach new audiences.

The great thing about clubhouse is you can easily co-host a room with other experts in your industry.

Partnering with relevant brands and creators will lead you to reach out to their audience that is already engaged in your niche.

That’s how you gain your target clubhouse audience.

Simply providing a lot of values and telling success stories of your industry will make you attain more followers.

Now let’s take a look at ;

Clubhouse app advertising is different from other platforms in that it does not offer any in-app advertising functionally.

Clubhouse advertising is your own voice.

Use it well. Speak authentically.

People always love to hear real things. They are just tired of all the stuff we say in ads.

Remember people always tend to follow real people. They hate fake talks.

Talk about your brand founding story. Talk like an inspiration.

The other ways for clubhouse advertising are;

Brand events and clubs

By branding events and clubs, you can bring the effect of ‘presented by’ or ‘sponsored by’ by giving it in the title of that event.

Intermittent host sponsor reads

Make some special offers for the participants every 30 minutes along with a short sponsor read or shout out.

Paid guest spots

Everyone likes to access the spotlight at high-quality events.

Offer them to pay-to-play. This will give them the opportunity to get in front of the audience, build their own clubhouse followings.

Give more offers to brands who want to promote and persons who want to have more followings.

In conclusion,

There will be various new updates in the near future and hopefully those updates will be favouring clubhouse marketing strategy.

Hope you all have read and understood what clubhouse app is, I am confident that a future digital marketing strategy includes the clubhouse platform.